SaaS users expect integrations to “just work.” If connecting their existing tools to your platform is difficult or delayed, many won’t stick around to see the value.
An embedded iPaaS allows you to bake integration directly into your product experience. From onboarding to daily use, users can authenticate and manage connections within your UI backed by a powerful engine that handles the complexity.
Benefits of an Embedded iPaaS:
- Faster user activation through real-time setup
- Higher engagement as users see immediate results
- Stickier product experience by being central to their workflow
Strawbay’s iPaaS lets you embed flows, manage credentials securely, and customize behavior per user or account.
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