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Brand

Bye Strawbay! Hello Strawbay!

June 25, 2026

Welcome to our brand new identity. This new look and feel is reflective of the new times ahead. The tide of change is coming and Strawbay has already set the course towards the future of financial integrations.

Stepping out of the harbour

Strawbay is growing up, but we remain Anchored in Fintech Integrations. Our new profile reflects exactly that: we honour our origin in our colours and our nautical theme. The octopus arm comes from our sister company Quiddly’s “Squidd” project, and still symbolises how we secure integrations. At the same time, we now have a look that more matches our ambition; modern, sharp and bold. We are ready to step onto a bigger stage.

We know where we are sharp

Our edge is not “integrations and tech” in general.
It never was.

Strawbay provides solutions with a purpose, built for the industries we serve.

Our spear point is our ability to translate complex business needs into scalable, secure and smooth-sailing integrations for banks, collection and factoring businesses, and platform providers.

We can do this because financial integration is in our history and our DNA, where years of hard-won lessons have taught us what not to do. Combined with a state-of-the-art stack that unlocks rapid development, high reusability and elastic scalability, our products are among the strongest in the market.

Strawbay. Part of Blingdale. Anchored, and ready for the big waters.

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